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3 Strategies To Induce Actions

3 Strategies To Induce Actions

Too often "Gamification" is seen as a silver bullet for making it more interesting for people to perform certain actions. But there are at least two other equally powerful strategies: Storification (turning action into narrative) and Socialization (leveraging social dynamics). Don't rely on just one.

Gamification, Storification, Socialization — three paths to action.

behavior motivation frameworks
Source: George Strakhov (2020)